Workflow API
Launch an automation engine right inside your product
With Workflow API, you can embed Zapier's powerful automation capabilities in your app to give customers a cohesive experience that matches your product's look and feel.
Streamlined, accessible workflows
Unite apps, manage data, and highlight the must-have tools for your users' mission-critical workflows—all in one place.
Custom-built for your app
Provide users with the power of automation right in your app along with tailored use cases using your product.
All-in-one solution
Keep customers in your product or app longer while they navigate and build complex workflows.
Offer a built-in workflow solution in your app
Unlock the automation capabilities your users need
Embedding the Workflow API means your users can efficiently manage their most important tasks in one place. Highlight the essential apps, actions, and processes customers need to improve their productivity.
One integration, 10x the power
The Workflow API makes it easy to customize this feature with your product's branding. You can simplify Zap setup for users and keep relevant Zap details right at their fingertips. You can also connect customers with the Zapier directory so they can unlock the power of 10x more integrations.
Focus on your core product
Let Zapier handle the automation while you focus on enhancing and innovating your core product. We’ll support your build team with tasks—from scoping to launch—with technical support from Zapier pros.
